PROJECT LAS VEGAS - AUGUST 2014, Recap Video
PROJECT GLOBAL TRADESHOW is a world leader in the menswear fashion tradeshow space. They returned to Gauge Theory Creative to produce a video of their most recent Las Vegas show. Our aim was to capture what distinguishes PROJECT from their competitors, namely an elevated experience comprised of a clean, stylish atmosphere, an unparalleled collection of leading mens brands and exceptional customer services. In keeping with this aim we chose to leave out the interviews and commercial sound bites that make-up standard tradeshow videos and focus on creating something with more immediacy and more impact. The response from the PROJECT leadership and sales team has been tremendous.